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ASSESSMENT OF THE QUALITIES OF A GOOD KEYNOTE SPEECH FOR THE AUDIENCE

ABSTRACT

Keynote speech goes a long way when it comes to gatherings, conferences or events. A keynote can either make or ruin an event, a bad keynote speech in a gathering can ruin the atmosphere of the event. Keynote speeches are important and being asked to give a keynote talk can be a great opportunity for you and your business. So, if you are asked, consider taking advantage of the opportunity. But first, you will need to learn a little bit more about keynote speeches. In the paper, the concept of keynote is assessed as an address designed to present the issues of primary interest to an assembly (such as a political convention) and often to arouse unity and enthusiasm. The qualities of a good keynote speech are also discussed in the study. These qualities help greatly in getting the attention and interest of the audience and also making the event lively. For easy access to good keynote speeches, some examples of key note speeches were included in the study which include: Keynote address by Guy Berger at the 11th International Conference of Information Commissioners (ICIC 2019), keynote address by his Excellency, PROF. Yemi Osinbajo, SAN, GCON, the vice president of the Federal Republic of Nigeria at the 2020 Leadership Conference and Awards on the 9th of September, 2021. and keynote speech by Dr. Hyun Jin Preston Moon at the International Forum on One Korea 2020 on August 15, 2020 held online. Conclusions were drawn that a keynote speech must be of great word, which is to say it should at least leave the audience inspired. Most qualities of a keynote are easily implemented by the speaker. The keynote speaker need some qualities to enable a good keynote speech such as confidence, creativity, credibility and a sense of humor. It was further recommended that when creating a good keynote speech, the speaker should make sure that it contains all the qualities that makes up a good keynote speech. This will greatly help in making a very lively gathering.

KEYWORDS: Good Keynote Speech, Qualities and Audience

Aniekan NYARKS, Ph.D & OMOJUNIKANBI, Ngozi Comfort, Ph.D
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