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EXAMINATION OF THE MIX-MEDIA IN PRINT MAKING: THE PROSPECTS AND CHALLENGES FACED BY SOME PUBLIC OFFICES IN AKWA IBOM STATE

A notable advance in printing is the use of mixed-media methods, which combine digital and modern art forms with classic printmaking techniques to produce outputs that are more adaptable and dynamic. This research looks at the opportunities and difficulties of implementing mixed-media printing in Akwa Ibom State public offices, where visual communication is essential for public relations, cultural preservation, and institutional branding. The research also examines the potential of mixed-media to address administrative demands, increase public outreach, and promote creative expression through qualitative analysis and case studies of specific public offices. However, the results of the study show that public offices may benefit greatly from mixed-media printing, which provides more flexible design processes and richer visual narratives that effectively engage a wide range of audiences. Nevertheless, the research also reveals noteworthy obstacles that impede the extensive use of these methods, such as restricted financial resources, restricted technical proficiency, and insufficient availability of contemporary technology. Furthermore, mixed-media is underutilized in public institutions due to bureaucratic inefficiencies and a lack of knowledge about its possibilities. The use of mixed-media in public offices may be facilitated by increasing investment in technology, training, and regulatory reforms, as this research emphasizes. Public institutions in Akwa Ibom State can improve operations and better serve their people by tackling these issues and using the advantages of mixed-media printing. With its insights on the relationship between art, technology, and public administration, this research adds to the expanding body of knowledge on the subject.

Keywords: Mix-Media, Print Making, Public Offices and Akwa Ibom State.


Cletus Linus BASSEY, Ph.D.
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2630 - 7200

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2659 - 1057

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